Boy, I’ve never experienced the kind of rabid response I’m getting to Sit ‘n Sleep’s latest television commercial, but then again I’ve never worn a gas mask or cut a mattress open with a knife in an ad before.
If you haven’t seen our new Sit ‘n Sleep commericial, I mention that over a period of eight years your mattress can almost double in weight due to … well … sweat, dead skin and all the mites who move into your mattress to dine there.
Everyday people I run into are in disbelief. They can’t believe the mattress they lay on every night has so much going on inside… and not in a good way.
I feel badly that I’m the one who has to break the news to them but I feel obligated. That’s why the rule is: replace every eight!
