Archive for July, 2010

People Keep Asking Me, “What Are Dust Mites?”

8. July 2010.

You're Killing Us, Larry!
We’ve been talking a lot about dust mites on our television and radio commercials of recent, and these little guys have been getting a lot of attention ever since. These days when I’m approached on the street, I’m asked about them just as often as I’m asked about my accountant, Irwin. So, to further educated the people of So Cal on sleep health, here’s some answers to the questions I’m most frequently asked about the little critters in our ads and, most likely, in your bed.